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Bur means "spin" in Turkish. Bur as a burek and also Burkies as its westernized form tuned to popular English. This is the basic premise of the brand, which combines the best of its Eastern heritage and the Western world. The brand carries the movement of the dough, its rotation and rolling into thin layers. It spins, creating new flavors and aromas inspired by the West
and Czech preferences. Colors evoke appetite, attract with their contrast
and unique morphology. It brings freedom, it attracts to development, to the path.
In addition to the brand, we also designed a comprehensive identity for the client at Burkies, we developed a number of packaging, including the development of our own unique and standardized ones, and we recommended a comprehensive communication style to the client. This created an extensive manual and a number of applications that help the brand communicate clearly.
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