Kontejnerový shop-in-shop v hypermarketu nabízí netradiční formu prodeje piva
STAROBRNO
Solitérní, efektivně nasvícený shop-in-shop v prostoru brněnského hypermarketu Albert nabízí netradiční možnost zakoupení nejenom piva lokální značky,
ale i přidruženého merchandise. Celý shop-in-shop je umístěn v kontejneru tak,
aby nalákal podobným způsobem, jako by zákazník procházel tržištěm.
Prostor adoruje formou příběhů symboly města Brna a nabízí tak lokálním patriotům vždy něco navíc. Součástí jsou zabudované chladicí technologie
a do budoucna je možné do prostoru umístit i zařízení na prodej fresh piva.
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